Predefined Klaviyo Events
Checkout Started
Event Name: checkout_started
Parameters: {"cart_total": 199.99, "products": [{"id": "SKU123", "name": "Premium Headphones", "price": 199.99, "quantity": 1}]}
Add to Cart
Event Name: add_to_cart
Parameters: {"product_id": "SKU456", "product_name": "Wireless Charger", "price": 49.99, "quantity": 1, "variant": "Black"}
Product Viewed
Event Name: product_viewed
Parameters: {"product_id": "SKU789", "product_name": "Smart Watch", "price": 299.99, "category": "Electronics", "variant": "Silver"}
Simple Event (No Parameters)
Event Name: app_opened
Parameters: None
Results